Marketing mix

Marketing mix just as the name says it is a mix of all the factors that can be controlled by the company for your benefit and to increase sales of the products. It is also a general analysis of the whole company to evaluate and consider outstanding and important points that can give a boost to the company’s sales. The marketing mix consists of 4 variables that are the following:

Product: the product is what a company or business offers to satisfy its customers. In the product what sells most is the presentation with which it is presented in the store to the public. The product must satisfy the needs and tastes of its customers. I consider the product to be the most important thing since the presentation sells to the product.

Price: the price is very important because it is not only about giving a price to the customer. A market study should be conducted and compared with other products to assess their price. It should be accurate and correct as this will define whether or not the customer buys the product.

Promotion: Promotion is the part of marketing where you advertise and market your product, also known as a promotional strategy. Through it, you let potential customers know what you are selling. 

Place: This considers the places where it will be sold and how this is the process and methods used to bring the product or service to the consumer will be distributed.

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